CNET
Category Trends & Cultural Insights, 2025
Each year, CNET releases proprietary insights cementing the media organization as a thought leader in all-things-tech x culture. As part of the content plan for leadership presence at CES 2026, the organization needed support designing and executing the 2026 TechPulse Study, an online survey focused on how 3,700+ consumers feel about AI, their devices, and how both intersect with the modern customer journey.
OUR ROLE: Survey development; Programming & QA; Data analysis & reporting; Collaboration with PR mapping results to comms strategy
KEY OUTCOMES: Positive reception at CES and effective lead magnet for sales;
Check It Out: TechPulse 2026 Results Overview
Want to know more? Send queries to info@methodandmode.co
“This study would not have been possible without Method + Mode. It was critical to have an end-to-end owner, a true extension of our team: anticipating needs, managing workflows, and delivering results that exceeded expectations.”